Premium Incense Holder Fio

Fragrance and Japanese
Japan, with a predominantly humid subtropical climate, has a historical and cultural background that has made its people sensitive to fragrances since ancient times. The historical record ‘Nihon Shoki’ (‘The Chronicles of Japan’), compiled in the eighth century, includes a story about a single aromatic wood that drifted ashore on Awajishima in the year 595. This illustrates the Japanese people’s longstanding interest in fragrance.
Regarding fragrant wood, Sakai City in Osaka has thrived as an international trading hub since the Kamakura Period, serving as the center for importing aromatic wood. Established in 1657, Baieido began as a medicine wholesale shop and later transitioned into a fragrance store, attracting many enthusiasts. Their ‘Premium Incense Holder Fio’ is a collaborative design with globally acclaimed industrial designer Mr. Kiyoyuki Okuyama.

An Elegant Incense Holder with a Plum Flower Motif
The Aritayaki (Arita porcelain) incense holder has a stylish design that also serves as interior decor. Its product name, ‘Fio’ comes from the Italian word ‘fiore’, meaning ‘flower’, and its simple yet modern design of a plum flower is inspired by Baieido’s name (containing the word ‘plum’). Because each incense holder is crafted by Aritayaki craftsmen, it retains the fine, smooth, and delicate texture that is unique to Aritayaki. Is is finished off with a silver glaze, and the more you use it, the richer the color will become with continued use.
The ‘Premium Incense Holder Fio’ comes with approximately 30 sticks of lavender incense, so you can immediately make incense burning a part of your daily routine upon purchase. Unlike the cone-shaped incense, the stick incense has a consistent burning surface, allowing the fragrance to spread evenly as soon as it is lit. Infused with natural lavender oil from a renowned lavender-producing region in France, the scent is gentle and soothing. Lavender is referred to as the ‘queen of herbs’, and has the refreshing and soft herbal scent that is perfect for those who prefer scents that are less sweet and floral.

Peaceful Fragrances for Everyday
It is said that humans are the only living creatures who enjoy fragrances. Fragrances not only stir emotions and bring back memories but also help maintain the balance between mind and body. Peaceful aromas will calm you by directly influencing the hypothalamus in the brain, which regulates the autonomic nervous system and enhances the parasympathetic response.
Place the ‘Premium Incense Holder Fio’ in your room to immerse in Japan’s traditional fragrance culture and enjoy its benefits. You can light an incense simply to enjoy the scent. Since the fragrance will immediately take effect, you can use it whenever you want to shift your mood to calm your emotions, or feel refreshed after a long day. Light an incense stick before guests arrive for an inviting, aromatic welcome. Additionally, lavender has relaxation effects, pain-relieving and calming properties, and helps you sleep. Incorporate incense into your daily life to make everyday moments peaceful and luxurious.





